Haircare OEM / ODM

Shampoo OEM / ODM Manufacturing

Daily, clarifying and treatment shampoos, including sulphate-free formats where your market asks for them.

Product range

What we develop in this subcategory

Every item below is made to order under your brand. None of it is stock, and none of it is sold unbranded.

Daily Shampoo private label packaging
Pump bottle

Daily Shampoo

The core SKU. Lather, rinse speed and after-feel are what decide whether it gets re-bought.

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Clarifying Shampoo private label packaging
Pump bottle

Clarifying Shampoo

Stronger cleansing for product build-up, usually sold as an occasional-use product.

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Sulphate-Free Shampoo private label packaging
Bottle

Sulphate-Free Shampoo

Milder surfactant systems. Harder to thicken and to lather, so it needs more development time.

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Scalp Care Shampoo private label packaging
Pump bottle

Scalp Care Shampoo

Formulated around the scalp rather than the hair shaft, with a lighter conditioning load.

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Volumising Shampoo private label packaging
Pump bottle

Volumising Shampoo

Light conditioning so the hair does not collapse. Usually paired with a matching conditioner.

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Dry Shampoo private label packaging
Spray

Dry Shampoo

Aerosol or non-aerosol powder sprays. Aerosol filling needs its own supplier and lead time.

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What you decide

  • Formula, actives and their use levels
  • Texture, lather, slip and fragrance
  • Bottle, pump, spray, jar or sachet packaging
  • Label artwork, carton and outer box
  • Batch size and production schedule
  • Target market and the compliance file that market needs

How we approach Shampoo

Shampoo is the cheapest product in a haircare range and the one that decides whether the range is taken seriously. We would rather spend two extra rounds on lather and rinse than launch a formula that feels thin.

Sulphate-free is a marketing requirement in some markets and a technical constraint everywhere. If you need it, say so at the brief stage — retrofitting a sulphate-free system later usually means starting the formula again.

Related

Other Haircare subcategories

Most brands launch one product first and extend the range once it sells. These are the neighbouring subcategories we cover.

Tell us what you want to make

Send us the product, the market and the volume you have in mind. We will come back with what is realistic, what it costs and how long it takes.

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